Inquirer
Coca-Cola earmarks P150M for COVID-19 relief efforts
Coca-Cola Philippines is re-channeling approximately P150 million from its advertising budget to support the country's COVID-19 response and relief efforts.
The company has put all commercial advertising for its brands on hold effective immediately.
The re-directed funds will be used to provide hydration for healthcare workers and frontliners, deliver personal protective equipment (PPE) in partnership with TOWNS Foundation and UP Medical Foundation, and distribute food packs to vulnerable families through NGOs like Caritas Manila and Action Against Hunger.
Additionally, Coca-Cola Philippines will support its distribution partners, including small sari-sari stores and carinderias, by offering expanded credit terms.
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The Gokongwei Group has established a P100 million fund through its Gokongwei Brothers Foundation (GBF) to assist frontliners and communities affected by the COVID-19 pandemic.
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The United States has pledged over P139 million to aid the Department of Health's (DOH) efforts in combating coronavirus disease 2019 (COVID-19) in the Philippines.
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City of Dreams Manila, through its charitable arm MRP Foundation, is donating P50 million worth of food packs to support the government's relief efforts during the Luzon-wide Enhanced Community Quarantine.
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The SM Group has pledged Php100 million to support government hospitals in the Philippines during the COVID-19 outbreak.
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