DTI allows online sale of vape products under strict age-gating measures

The Department of Trade and Industry has permitted the online sale, distribution, and advertising of vape products, devices, and novel tobacco products under strict conditions.

Online platforms must ensure that individuals below 18 years old are denied access by requiring buyers to register first with a government-issued ID showing their age or date of birth.

DAO No. 25-04 mandates the implementation of effective age-gating measures such as OTPs, PINs, facial recognition technology, and biometrics to prevent minors from purchasing these items.

In July 2024, the DTI suspended online sales until platforms could demonstrate compliance with proof-of-age verification and legal requirements including RA 11900, RA 11967, RA 7394, and other relevant laws.

The Philippine Medical Association recently highlighted that over 115,000 Filipinos die annually from diseases linked to tobacco, alcohol, and vape use, emphasizing the importance of responsible regulation.

A report by Research and Markets projects the Philippines e-cigarette and vape market to reach $345.6 million by 2030 with a CAGR of 18.7 percent from 2024 to 2030.