Bloomberry plans online gaming platform to diversify revenue

Bloomberry Resorts Corp., led by Enrique Razon Jr., plans to launch an online gaming platform this year as casino revenues decline.

Analysts estimate that Bloomberry's online gaming segment could contribute five to seven percent of Solaire Entertainment City's gross gaming revenue, equivalent to ₱2.66 billion to ₱3.72 billion based on last year’s figures.

Experts like Unicapital Securities’ Jeri Alfonso and RCBC Chief Economist Michael Ricafort see the move as a way to diversify revenues but note potential challenges such as higher operating expenses for marketing and customer acquisition.

China Bank Capital's Juan Paolo Colet believes Bloomberry must be creative and aggressive in the competitive online gaming space, noting that DigiPlus Interactive Corp. currently dominates the market.

Despite the growth potential, Abacus Securities warns of 'birth pains' this year as the full impact of the platform may not be realized until 2026, with regulatory risks also remaining a concern.