SM has donated PHP100 million to Project Ugnayan, a multisectoral initiative aimed at providing relief to families affected by the Covid-19 pandemic.
This contribution is separate from SM's previous donation of PHP170 million worth of medical supplies to over 50 hospitals across the country.
Project Ugnayan, a collaboration between local corporations, the government, and the Philippine Disaster Resilience Foundation (PDRF), seeks to assist over 1.5 million families or 7.6 million individuals.
The initiative has garnered over PHP1.6 billion in pledges from more than 30 corporations and utilizes existing distribution networks like Caritas Manila's Project Damayan and ABS-CBN's Pantawid ng Pag-ibig for aid delivery.
Supermarket vouchers and food packages are among the forms of assistance being provided to underprivileged families in Greater Metro Manila and surrounding provinces.
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