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BPI expects to complete rebranding of Robinsons Bank branches by October
Bank of the Philippine Islands (BPI) expects to finish rebranding all branches of Robinsons Bank Corp. (RBC) by October.
The merger between BPI and RBC took effect on Jan. 1, 2024, with BPI as the surviving entity.
As of June 2024, BPI had 865 branches while RBC had 157.
BPI Executive Vice-President and RBC President and Chief Executive Officer Elfren Antonio S. Sarte stated that less than 10 RBC branches have undergone rebranding, with more than 150 still needing conversion.
The integration of RBC into BPI's network is being done in tranches, involving consolidation or transferring of branches, or using RBC branches to host BPI services.
To ease the transition, BPI has eliminated fees for ATM transactions between BPI and Robinsons Bank customers across both networks.
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